Humble beginnings

Coming up to our first anniversary Sneak Attack has become London’s leading Magic the Gathering singles retailer in a very short period of time. We serve over 200 customers a week at our busy shop in the center of London and have gone from a single employee to a full crew of four in our first year.

Customer driven

At Sneak Attack we pride ourselves on our exceptional customer service and always putting the customer first in everything we do. The website you’ve visited today is a living testament to this ethos we hold so dearly. Professional players, thought-leaders, combo kings, deck brewers, comic enthusiasts and masters of all sorts can now be found writing engaging and exciting articles about your favourite topics. All on this amazing website made for just for you!

Being a customer driven business we love to hear what you have to say, good or bad, happy or sad, so feel free to send us an email with your thoughts, questions or suggestions to [email protected].


We have a dream! Behind every great business is a wildly ambitious dream and at Sneak Attack we’ve taken "wildly ambitious" to a whole new level. Besides our already amazing store and great website, we want to build a haven of everything ‘Nerd and Geek’: a place everyone can come to enjoy their passions with friends and among knowledgeable and driven staff looking to make your Sneak Attack experience a great one.

If you enjoy watching great things come from small beginnings than stay tuned or, better yet, become part of the dream by supporting Sneak Attack or even applying for a job!